Salesforce Marketing Cloud Integration

Eventable for Salesforce Marketing Cloud

Engage customers through the calendar—directly from your Salesforce Marketing Cloud workflows. Send calendar events from Journey Builder, manage events inside Marketing Cloud, and embed Add to Calendar buttons across campaigns.

Send events from Journey Builder

Add calendar events and notifications as a native step in your journeys. Keep time-sensitive campaigns visible all the way to the moment of action.

  • Trigger calendar events at the right stage of the journey
  • Support reminders that reduce missed moments
  • Use calendar engagement as a stronger signal of intent

Manage events inside Marketing Cloud

Create, edit, and manage event content without leaving your SFMC environment. Keep teams aligned on details and updates across channels.

  • Centralized event content management
  • Operational workflow that fits your marketing team
  • Designed to scale across recurring programs

Sync data with Data Extensions

Keep event and audience data consistent by syncing key fields into Data Extensions. Support segmentation and reporting using the tools you already depend on.

  • Organize event data for campaigns and automation
  • Support audience-level personalization
  • Enable reporting beyond email clicks

Embed Add to Calendar buttons in any channel

Use Add to Calendar in emails and landing pages so customers can save events instantly on any device. Customize styling to match your brand.

  • Works across major calendar platforms
  • Designed for low-friction saves
  • Improves follow-through for time-based campaigns

Start driving action through the calendar

If you run webinars, launches, promotions, or live events, calendar placements help customers remember the moment—and act on it.


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AddEvent.com Free Add to Calendar button